I am planning a digital art exhibition on billboards throughout July for Plastic Free July. 12-15 great artists have created work around theme of the oceans, plastic pollution, consumerism and environmental themes in general. These will be displayed on billboards across different cities to millions of people around the world to inspire, educate and encourage one & all to live a more sustainable life. We could also mint some of the art as editions and do some social challenges to encourage plastic free actions/living. The activation will be covered across social & online press. We have done this for the last 4 years and everyone loves it - as it not only highlights an important environmental issue, but also supports and showcases artists and brings art into the public realm for all to see whilst using adverting for good.
This event will proliferate Nouns by:
Activation:
Other information:
Mock Ups:
Photos:
https://twitter.com/legoodsociety/status/1685748828626968576?s=46&t=mkzJei9dtXtGXZlKeW12qg
https://twitter.com/legoodsociety/status/1675958337601404936?s=46&t=mkzJei9dtXtGXZlKeW12qg
https://twitter.com/legoodsociety/status/1683220989176324097?s=46&t=mkzJei9dtXtGXZlKeW12qg
Other thoughts:
If we can’t do this for July, we could see if we could do it another time on another occasion or even during an art fair or summit.
A continuation of this could be a Beach Clean activation and also some noun branded eco friendly and/or plastic free products or limited edition products.
Info about me:
An acclaimed Creative Director & Content Director who has worked for many brands & magazines including; British Vogue, Tatler, Levi’s and the BBC – as well as creating my own independent art & culture magazines. An accomplished oil painter at the age of 17 and an advocate for the environment and social injustice. I have worked on a number of global environmental awareness campaigns and my work has been featured in many publications including, The Financial Times, Wonderland Magazine, Eco-Age, Country & Townhouse Magazine, Yahoo News, Design Week, British Vogue, Vegan Life, London Live, Fad Magazine, New York Weekly etc.
I am planning a digital art exhibition on billboards throughout July for Plastic Free July. 12-15 great artists have created work around theme of the oceans, plastic pollution, consumerism and environmental themes in general. These will be displayed on billboards across different cities to millions of people around the world to inspire, educate and encourage one & all to live a more sustainable life. We could also mint some of the art as editions and do some social challenges to encourage plastic free actions/living. The activation will be covered across social & online press. We have done this for the last 4 years and everyone loves it - as it not only highlights an important environmental issue, but also supports and showcases artists and brings art into the public realm for all to see whilst using adverting for good.
This event will proliferate Nouns by:
Activation:
Other information:
Mock Ups:
Photos:
https://twitter.com/legoodsociety/status/1685748828626968576?s=46&t=mkzJei9dtXtGXZlKeW12qg
https://twitter.com/legoodsociety/status/1675958337601404936?s=46&t=mkzJei9dtXtGXZlKeW12qg
https://twitter.com/legoodsociety/status/1683220989176324097?s=46&t=mkzJei9dtXtGXZlKeW12qg
Other thoughts:
If we can’t do this for July, we could see if we could do it another time on another occasion or even during an art fair or summit.
A continuation of this could be a Beach Clean activation and also some noun branded eco friendly and/or plastic free products or limited edition products.
Info about me:
An acclaimed Creative Director & Content Director who has worked for many brands & magazines including; British Vogue, Tatler, Levi’s and the BBC – as well as creating my own independent art & culture magazines. An accomplished oil painter at the age of 17 and an advocate for the environment and social injustice. I have worked on a number of global environmental awareness campaigns and my work has been featured in many publications including, The Financial Times, Wonderland Magazine, Eco-Age, Country & Townhouse Magazine, Yahoo News, Design Week, British Vogue, Vegan Life, London Live, Fad Magazine, New York Weekly etc.